Case
Milla: a multilingual Shopify store for occasion gowns
Occasion dresses, sold in several languages.
At a glance
- Client
- Milla
- What they sell
- Gowns and dresses for weddings, galas and other occasions
- Who buys
- Women in several countries dressing for an occasion
- Platform
- Shopify
- What we built
- Shopify store
- Multilingual setup
- Wishlist
- Speed optimisation
- Live store
- itsmilla.com
The brief
Milla sells occasion gowns, for weddings, galas and evenings out, to buyers in several countries. The store had to work in more than one language and let the photography carry the clothes. Our part was the development and the store's speed.
What we built and why
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One store, several languages
Milla's buyers are in several countries, so we built the store with multilingual support.
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Product pages that give the photos room
A shopper judges a gown online by its photos, so we built product pages that give the photography room.
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A wishlist for the shortlist
Shoppers can save gowns to a wishlist and come back to their shortlist later.
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Chat before buying
We added Shopify Chat, so a shopper can ask a question before ordering.
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Work on speed
Besides building the store, we worked on how fast it loads.
Screens
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