Store review
A 15-minute store review, then written notes.
You walk us through the store and where it hurts. We come back with what is costing you orders and what we would fix first.
Opens a calendar in a new tab, in your time zone. Free, and the notes are yours whatever you decide.
You'll talk to Anthony, founder of Craftive.
Store review notes
Anonymised exampleA lingerie store on WooCommerce
Ranked by what each one costs in orders. Fix the first three before spending on ads.
- 1
The home page sells nothing.
No products, prices or buy buttons. The loudest action sends visitors to Instagram, and every paid click lands here.
- 2
The checkout is half in the wrong language.
7 of 21 checkout fields show in Ukrainian on a Polish shop. At the card step that reads as a scam.
- 3
A third of the sizes cannot be bought.
32 of 100 size options are dead, and XL can be bought on 1 of 24 products.
- 4
The returns link opens the developer's own computer.
"Delivery and returns" under the buy button points at localhost on all 25 product pages.
- 5
Free shipping is promised and never applied.
The threshold is advertised on every product page, but a cart above it is still charged for delivery.
+ 18 more findings, with the evidence for each
A Craftive store review is a free 15-minute call about your online store, then written notes on what is costing you orders and what to fix first.
What we look at
Six things that quietly cost orders.
How the store works on a phone
Where the phone layout makes buying harder than it should be.
What the first screen says
Whether a new visitor can tell what you sell, and why yours.
What the product page answers
Fit, material, delivery and returns, and where they are hidden.
How the store looks next to the product
Whether the store makes the price feel right.
What slows the pages down
The apps and scripts that load before anything appears.
Whether your tracking can be trusted
Whether the numbers you look at are the real ones.
What you get
Written notes, and a fixed price if you want us to do the work.
What is costing you orders, ranked by what it costs, and what we would fix first. If you want us to do the work, you also get a fixed price for it.
The example at the top of this page shows what the notes look like.
What to prepare
Nothing.
If you have access to your analytics, have it open. Tell us your store's address when you book.
Want a first look before the call? The free store checkup reads one page of your store in a few seconds.
Who you will work with
You talk to Anthony.
The person who wrote to you is the person on the call, and the one who writes your notes.
I've been building for the web since 2016, first as a freelancer. In 2022 I put together the team behind Craftive. Seven of those years have been Shopify and ecommerce.
Questions
Questions before you book.
Is it really free?
Yes. It is how we find out whether we can help, and you keep the notes either way.
Do you need access to the store?
No. We look at the store as a shopper does, and at anything you share on the call.
What if we are not a fit?
We tell you, and if we know someone better suited, we point you to them.
Book 15 minutes with Anthony.
Pick a time that suits you.